K&A offers full-service public relations programs that will increase your market presence and industry visibility. Our expertise in market analysis and strategy enables us to conceive, analyze, and execute high quality, consistent marketing communications that emphasize your unique product or service in a range of media.
Our process entails using our client’s input to crystallize a theme for each article. Krishnan & Associates will engage in an initial conference call with the client to determine specific topics that will be covered by the articles. Once topics are established our client will typically provide information in the form of previously completed technical papers, promotional material, or case studies or proposal copies or sometimes oral anecdotes from which K&A develops an abstract and then a 1,500 - 2,000 word article and works through the necessary steps with publishers for a successful publication.
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Media Placement & Publicity Management
Krishnan & Associates has developed an extensive network and relationships with all the leading power industry publications worldwide. For more information, visit our Technical Writing page.
Press releases are an effective way to maintain on-going visibility among the customer base and enhance a company's brand recognition. Our in-depth technical knowledge & media network ensures that newsworthy press releases are generated and placed in the most pertinent media vehicles providing targeted energy industry public relations. In addition, we will also market the press release to media houses to ensure maximum return from this marketing effort.
Conference Abstract & Manuscripts
K&A can identify the appropriate technical conferences or industry publications that matches your specific target audience and then craft an abstract with the qualities that conference program reviewers expect. K&A can also prepare the final article manuscript and any presentation materials you may require.
Visit our Technical Writing page to view a listing of recently published articles.