Krishnan & Associates to Conduct Pre-Conference Workshops on Specialized Marketing Techniques and the Indian Power Generation Market at POWER-GEN International

Krishnan and Associates' announces today that company president and owner, Ravi Krishnan, will be presenting two separate pre-conference workshops at POWER-GEN International on December 12, 2011 in Las Vegas, NV. The first workshop will address specialized marketing techniques geared to sales, marketing, business development, and general management professionals with interests in the energy market. Mr. Krishnan has conducted this workshop several times at PowerGen and CoalGen conferences in the US, Asia and Europe.

With 20 years experience of technical marketing in the power and energy industries, Mr. Krishnan can relate to advances in technology with a direct impact on the way business is done in these sectors. Creating a mix of traditional and innovative techniques to reach out to a target market is a focal point of Mr. Krishnan's presentation.

The second workshop will focus on the dynamic power generation market in India. India presents a growth market for companies providing products and services to the power generation industry as approximately 150,000 MW of new capacity is projected to come onstream by 2022. The workshop will address emerging trends, financing and planning issues, and the regulatory environment. Similar presentations on this topic have been made at the Valve Manufacturer's Association and at previous PowerGen conferences and panel discussions.

Mr. Krishnan is very well versed on the subject of the Indian power generation market. His company has aided many United States and European firms in planning and executing market studies, market entry strategies, technology transfers, joint ventures, company and equity search, and mergers & acquisition programs. Additionally Krishnan and Associates works to recruit senior level candidates for executive positions requiring highly specialized expertise for Indian independent power producers, original equipment manufacturers, and technology & service providers.

Krishnan & Associates' constant exposure to the Indian market provides a unique multifaceted viewpoint as reflected in its published annual report, "Indian Power Generation Market: Market Review & Forecast."